Live Experiences
Producer
I transform brand stories into immersive, audience-driven experiences that invite people not just to watch, but to belong.
PACO RABANNE
How a brand synonymous with the swinging sixties, architectural fashion, and iconic fragrances celebrates its heritage and rebirth into the TikTok generation. Meet Invictus.
Producer Jesse Ayala
Paco Rabanne, 5th Column PR, Fondamentale, The Proper Hotel DTLA, Jalen Green
MALUMA
Fashion, Touring, and Miami - three ingredients in the special sauce that is Maluma. To inaugurate his “Royalty” collection, a custom bus zipped from Manhattan to South Beach bringing his essence alive.
Producer: Jesse Ayala
Maluma Royalty, Macy’s, 5th Column PR, The Lincoln Road Shops & Promenade
RITZ CARLTON
A cosmic bohemian spectacle shimmering a top the Manhattan skyline.
This is La Bohème.
Producer: Jesse Ayala
Wright, Bronx & Banco, Ritz Carlton Nomad, Nubeluz by José Andrés, Factory PR
VIRGIN
How does Virgin return to New York? A full take over of the city that never sleeps introducing Virgin Voyages, Atlantic, and a new flagship hotel. Start spreadin’ the news, Virgin is New York.
Producer: Jesse Ayala
Virgin Hotels, Virgin Atlantic, Virgin Voyages, “New York, New York” Musical, The Lam Group, Don Julio, 5th Column PR
BRONX & BANCO
Inspired by tropical shores, Bronx and Banco presents Endless Summer, a collection of vibrancy radiating on the New York city coastline.
Producer: Jesse Ayala
Wright, Bronx & Banco, Christopher Street Pier